Our mission is to help people be free unwanted weight.

So we offer a range of plans that help people change HOW they eat to aid weight loss.


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Eatiful is a non-diet weight loss solution that works

Alternative approach 

Everyone else wants to change what you eat. We help you change how you eat.

No diet required

Diets don't work; we all know that. Instead, Eatiful makes eating more enjoyable.

Scientifically proven

Studies have proven mindful eating aids weight control, plus we add tried and tested behaviour change techniques.

Flexible support

We offer a range of programmes designed to help you enjoy this new way of eating for life.

Who are we?

We are a team of weight loss, wellbeing and technology experts based in the UK. 
Our Founder, Katie Lips has lost over 85 pounds having learned about mindful eating and creating her own method.
This method is now Eatiful, and our mission is to share it with the world.

Why Eatiful?

"Living free from unwanted weight is truly freeing. It changed my life. Having struggled with my weight for years I found a way to lose unwanted weight and I want to share that with you so I set up Eatiful.

Eatiful is a blend of mindful eating and behaviour change that we've tested and adapted over years. We know it works and we’re driven to share it with as many people as possible. 

I believe everyone should be able to benefit from this simple way to lose unwanted weight so I created Eatiful.

Katie Lips - Eatiful Founder
Patrick Jones - Course author
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